Project Background：

Breaking through the dilemma that traditional listings will "close the door" will allow more people to see the Chevrolet Cruze go on the market.

Project effectiveness

Transforming product power into eight interactive experiences that consumers like, leveraging potential customers, and successfully implementing online communication content. Eight branch venues were simultaneously released and 600 dealers were awakened at the same time; multi-screen linkage made the event topicality and sound volume surge.