UNDERSTANDING BRANDMAX MARKETING
Yin Chengling, Vice Mayor of Sanya City, Hainan Province, Chen Mo, Deputy Director of Sanya Central Business District Administration, Chen Banking, Head of the Ninth Section of the Secretary of the Sanya Municipal People's Government Office, Yang Zhengwei, Head of the Guangzhou Investment Promotion Resident of Sanya Central Business District Administration, and Chen Jia, Director of the Investment Promotion Service Department of Sanya Central Business District Administration, and other leaders and their entourage visited Guangdong BRANDMAX. (Stock code: 300805, referred to as “BRANDMAX”) to visit and guide the work, BRANDMAX Chairman Liang Dingjiao with the company's senior management team to receive the guests, and to the visiting Sanya City, the leadership of the current state of the development of BRANDMAX and the application of scientific and technological innovation capabilities, as well as the company's future business planning and other circumstances.
BRANDMAX has been deeply involved in the marketing industry for many years and has become a leading technology-driven comprehensive service provider for new scene experiential marketing. To adapt to industry changes such as the acceleration of consumption digitalization and the continuous strengthening of online and offline collaboration brought about by the epidemic, BRANDMAX continues to expand the coverage of new industries, and actively deploys new businesses and new capabilities, in private marketing, new business spaces, digital interaction, and Art, digital retail B2C and other innovative business areas expand R & D investment, and use digital intelligent technology to empower brand customers to achieve product and efficiency integration.
After listening to the development status and business planning of ECS, the Vice Mayor of Sanya, Mr. Yin Chengling, affirmed ECS's ability to technology application and creative planning by combining new technology means. Afterward, accompanied by the senior management team of ECS, he visited North Star Youth, a youth cultural interest circle platform strategically invested in by the company, and listened to the development introduction of the joint subsidiary “Interesting Hey Shop”, which is dedicated to becoming the head of the domestic youth culture circle platform, and to become the first youth culture circle platform in China. “Funny Hey Shop” is committed to becoming the head of the domestic youth culture IP operators, operation, and incubation of a large number of vertical circle culture IP resources, the company has incubated ‘Funny Human Assembly’, ‘Yes Go Expedition’, ‘Weekend Hunter’, ‘Weekend Hunter’, ‘Weekend Hunter’, and so on. At present, the company has incubated several youth IP culture labels such as “Funny Human Assembly”, “Yes Go Expedition” and “Weekend Hunter”.
In the exchange meeting, Sanya City, Yin Chengling, the vice mayor, and other leaders around the two sides carried out business cooperation for in-depth exchanges and initially reached a consensus on the cooperation between local enterprises to achieve mutual benefit and win-win situation. Sanya City Central Business District Administration of the leadership of the enterprise concerned about the relevant policy issues to answer the discussion, all aspects of the protection of BRANDMAX shares to use the full use of Hainan Free Trade Port policy, to ensure the smooth landing of the enterprise.
Sanya Central Business District is one of the 11 key parks of Hainan Free Trade Port, the park is actively focusing on the “4+2” industrial system to carry out precise investment promotion, to build a modern industrial system dominated by the headquarters economy, financial services, modern commerce and trade, cruise ships and yachts, and supported by professional services and culture and leisure, and is committed to building an international headquarters and central business cluster area, and an international tourism and consumption center leading area. economy and central business cluster, international tourism consumption center leading area.
In the future, BRANDMAX will focus on expanding new industries, comprehensively improving professional capabilities, optimizing business centers, and improving organizational efficiency. It will continue to strive to apply new technological means to the marketing field and provide consumers with various scenarios. Provide innovative brand product experience.
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